A couple things become immediately clear from this Bonwit Teller ad (pulled from a 1929 issue of Vogue Magazine). First of all, there is no downside to the drama of a long, gorgeous cap veil. Even with (maybe especially with) the sleek lines of a 20s style wedding dress. Secondly, can we bring back “gowned” as a verb? Let’s all just agree to do it, you guys. Next time you are at a bridal salon, please ask them to “gown” you.
This Spring’s Loveliest Brides Are Gowned by Bonwit Teller!
Here are gowns that symbolize the perfection of every bride’s most cherished dreams….from the regal gown of parchment satin framed in a luminous cloud of tulle for the formal wedding, to the more informal high-noon wedding-frock of mousse de soie.
Bridal gowns will be specially designed to individual order if one so desires, and entire trousseaux, from lingerie to the going-away costume, will be planned with the aid of experts in the seclusion of our Bridal Suite… Third Floor.
Let’s also bring back “wedding-frock”, trousseaux and “going-away costume”, please. Fun pop culture fact about Bonwit Teller, gleaned from Wikipedia: if you’re a Mad Men fan, this is the store (in fact, the very location in this ad) where Pete finds Joan working as a shop-girl in Season Three.
The Bonwit Teller logo has a lovely art deco font, but this next one does even better (font wise) with a variety of gorgeous 20s fonts. Here’s the the flip side of the Bonwit Teller ad in this issue of Vogue: another vintage art deco ad, this one for a company that is still in business, and a product that’s still made: Shalimar perfume by Guerlain.
Guerlain Shalimar
Out of essences so rare that only a small quantity can be procured .. Guerlain .. One hundred years parfumeur laureate of France has created Shalimar the unforgettable.
New York 678 madison ave – Paris 68 champs-élysées
Guerlain perfumes are bottled and sealed in Paris and sold only in the original bottles.
You can still buy Shalimar in the classic, gorgeous art deco bottle in the original ad:
Today we’re featuring a variety of stunning handmade bridal gowns from designer MYWONY. These ethereal, vintage inspired wedding dresses are each made-to-order, with beautiful handwork and detailing. First up we have this breathtaking, pale blue and grey accented gown with a gorgeous fairy tale feel. This is the Gardenia gown: Wow. Wow wow wow. Absolutely …
Today we’ve taken a look through some of our favorite glam and glittering beauties and picked out some truly gorgeous vintage holiday party dresses for you to peruse. From wintery whites and holiday metallics in silver and gold, to warm velvet and satin tones in green and red, take a look at these fabulous vintage and vintage-inspired dresses and gowns!
Sue Wong is a Los Angeles based designer whose 20s-inspired pieces have long been a favorite of art deco obsessed ladies everywhere (including the art deco obsessed lady-proprietor of this blog. Me.) Her bridal collection has some incredible 1920s style wedding dresses, and (bonus) is extremely reasonably priced. Take a look!
Hello all! Quick note to get our new sweepstakes up and running: we’ll be giving away one of the beautiful Frock & Frill 1920s flapper holiday dresses currently stocked in our Deco Shop. Perfect to celebrate the holidays, or any special event. Lots of different ways to enter, so take a look below for details! …
Vintage Advertising || Bonwit Teller + Guerlain Shalimar
A couple things become immediately clear from this Bonwit Teller ad (pulled from a 1929 issue of Vogue Magazine). First of all, there is no downside to the drama of a long, gorgeous cap veil. Even with (maybe especially with) the sleek lines of a 20s style wedding dress. Secondly, can we bring back “gowned” as a verb? Let’s all just agree to do it, you guys. Next time you are at a bridal salon, please ask them to “gown” you.
Let’s also bring back “wedding-frock”, trousseaux and “going-away costume”, please. Fun pop culture fact about Bonwit Teller, gleaned from Wikipedia: if you’re a Mad Men fan, this is the store (in fact, the very location in this ad) where Pete finds Joan working as a shop-girl in Season Three.
The Bonwit Teller logo has a lovely art deco font, but this next one does even better (font wise) with a variety of gorgeous 20s fonts. Here’s the the flip side of the Bonwit Teller ad in this issue of Vogue: another vintage art deco ad, this one for a company that is still in business, and a product that’s still made: Shalimar perfume by Guerlain.
You can still buy Shalimar in the classic, gorgeous art deco bottle in the original ad:
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Handmade Bridal Gowns | MYWONY | Vintage Inspired Wedding Dresses
Today we’re featuring a variety of stunning handmade bridal gowns from designer MYWONY. These ethereal, vintage inspired wedding dresses are each made-to-order, with beautiful handwork and detailing. First up we have this breathtaking, pale blue and grey accented gown with a gorgeous fairy tale feel. This is the Gardenia gown: Wow. Wow wow wow. Absolutely …
Vintage Holiday Party Dresses | 1920s New Year’s Eve Gowns
Today we’ve taken a look through some of our favorite glam and glittering beauties and picked out some truly gorgeous vintage holiday party dresses for you to peruse. From wintery whites and holiday metallics in silver and gold, to warm velvet and satin tones in green and red, take a look at these fabulous vintage and vintage-inspired dresses and gowns!
1920s Wedding Dresses || Sue Wong
Sue Wong is a Los Angeles based designer whose 20s-inspired pieces have long been a favorite of art deco obsessed ladies everywhere (including the art deco obsessed lady-proprietor of this blog. Me.) Her bridal collection has some incredible 1920s style wedding dresses, and (bonus) is extremely reasonably priced. Take a look!
Flapper Holiday Dress Giveaway from The Deco Shop!
Hello all! Quick note to get our new sweepstakes up and running: we’ll be giving away one of the beautiful Frock & Frill 1920s flapper holiday dresses currently stocked in our Deco Shop. Perfect to celebrate the holidays, or any special event. Lots of different ways to enter, so take a look below for details! …